The watch industry is notoriously stuffy one truth be told so it’s always refreshing to see brands that don’t take things so seriously and strive to release watches that are a touch more playful and just good plain fun. A first-class example of this is the guys at Studio Underd0g and their great-looking Series 02 Collection of watches. Due for a restock in 24 hours, you can check out the best bits from this visually vibrant series of timepieces below:
Pink Lem0nade
The Pink Lem0nade dial showcases an innovative pink-to-yellow luminous gradient, a pioneering feature in the industry to Studio Underd0g’s knowledge. This dial is crafted through a unique manufacturing process distinct from other variations, a method they intend to keep confidential, having invested significant time in its development.
Steffany Blue
Unless you’ve been completely out of the loop, it would have been hard to overlook the surge in popularity of a specific pastel blue-green hue that captivated the watch industry recently. Now, it’s Studio Underd0g’s time to shine. Rather than selecting the well-known Pantone 1837 C, they’ve opted for a stunning sky-blue for our dial. They’ve aptly named this shade Steffany Blue.
Full Mo0n
At first, some enthusiasts may be surprised that this understated, somewhat minimalist-looking timepiece is a Studio Underd0g, but all that changes with the flick of a switch… specifically, a light switch that is. The Full Mo0n variation is so bright, that it probably wouldn’t be much use on the battlefield as the enemy would spot you a mile away
Midnight
For the final watch in the Series 02 quartet, Studio Underd0g decided to flip the whole concept on its head, and opted for an all-black base dial with their Midnight Watch that comes with luminous hour markers and numerals. The light refractions create the appearance of a black polish finish (much to the brand’s photographers’ dismay).
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